Category: business

Vendors, Again—8 Things To Do When Delivering a Technical Sales Presentation

In the last two days, I’ve sat through some of the most horrific sales presentations I’ve ever done—this was worse than the time share in Florida. If you happen to be a vendor and reading (especially if you are database vendor—don’t worry it wasn’t you), I hope this helps you craft better sales messages. In […]

Vendors and Clients, or How not to sell to me

Vendors, Customers, Community I love vendors—I’m heavily involved with the SQL Server Community and the support of Microsoft and the many other vendors in our space makes our community possible. I recommend their software to friends; I know most of their evangelists. I’m not always the best customer, I’ll admit. I have done evaluations of […]